
A Note From Nick and Paul
When we started AssuranceLab, we were just a few Aussies with a bold idea: that there was a better way to help companies build trust. We set out in a crowded global market with no brand, no backers—just belief in doing things differently. Fast-forward to today, and we’re proud beyond words of what we’ve built together.
This has been a wild ride. From our humble beginnings, we’ve grown into one of the most highly rated audit firms in the world, with over 200 five-star reviews and a reputation for putting our clients first. Along the way, we’ve built an incredible team, developed leading-edge audit technologies, and created programs that don’t just tick compliance boxes—they genuinely help companies grow and thrive.
So why, after all of this, would we choose to join forces with another firm?
We’ve always believed that the best way to deliver value to our clients is to stay ahead of the curve. And right now, this market is changing fast. To lead in what’s next—AI, new frameworks, expanding global demand—it takes more scale, more capability, and more strategic alignment than ever before.
We’ve had plenty of offers over the years. More than we can count. But it wasn’t until we met Sensiba that it felt different. Sensiba was, frankly, our most formidable competitor. We’ve followed them side-by-side at the top of review directories, competing in many of our client proposals, and heard great things from those that worked with them. We felt like we’d met our match. Their approach is also client-first and technology-led, and their people radiate the kind of values we deeply respect.
We used to joke that when we lost a deal to Sensiba, it didn’t sting quite as much—because we knew the client was in good hands. So when the market’s whispers of consolidation grew louder, and we began seriously exploring what a future together could look like, the alignment was immediate. We found a shared vision, shared culture, shared hunger, and values that underpin it all. We saw a path forward—not just to scale what we’ve built, but to elevate it.
AssuranceLab has always punched above its weight, but we knew we were still underestimated in areas we know we can change the game. We’ve built and devised various things that don’t fit the traditional mold. Joining Sensiba gives us the platform to elevate those offerings. Together, we can cut through the noise. We can bring our innovative programs, audit models, and tech to a broader audience. We can have more impact.
When we used to talk about acquisitions hypothetically, it was always in terms of the opportunity to move on and build the next thing. Maybe we’d do an earn-out, hand over the reins, and move on to the next startup. But the truth is, we’re not done. We love what we’ve built. We love our team. We love our clients. We love our partners. We thrive on the daily challenges in a rapidly evolving and critically important industry for the world around us!
What’s so unique about Sensiba is that we don’t see this as an exit. We see it as a new home. A home we could see ourselves in for the next 40 years. A place with the ambition to modernize a legacy CPA firm for the future, with a managing partner who truly believes in the power of innovation and entrepreneurial leaders of the firm. A partner ready to unlock new service areas, elevate client impact, and foster a new breed of tech-savvy leaders that complement the strengths of traditional accounting.
And that’s why we’ve never felt more confident signing a deal.
To our clients, partners, and every team member—past and present—THANK YOU!
For every misstep, we learned. For every tough competitor, we leveled up. When we look back at how we operated three years ago, it’s hard to believe that people placed their trust in us back then. We’re so grateful they did. That trust is what allowed us to grow, evolve, and keep learning. It’s been a great privilege to build this business, and to do so with the support and inspiration of an extraordinary community. We’re excited for this next phase, and we carry forward all the lessons, relationships, and excitement that brought us here.
Thank you for being a part of the journey so far. And here’s to what comes next.
Nick & Paul
Cofounders, AssuranceLab
Sensiba Partners
Read more about this exciting new chapter and find important resources here.