Episode #43 — Your Salad’s Supply Chain with Eddy Badrina

Eddy Badrina is the CEO of Eden Green Technology, a vertical farming company that helps the world sustainably grow large amounts of food using less land, water, and energy. With an approach of “Silicon Valley thinking but mainstream America pricing,” their goal is to ensure that everybody everywhere can experience affordable, locally grown food. They are changing the way we farm our food and feed local communities, and Eddy joins me this week to share more about the impact they are creating in their business.

Show Notes

The ability to get fresh produce at a reasonable price year-round is almost impossible for so many Americans, and this supply chain issue is a big problem. How are we supposed to lead healthy lives if we have inadequate access to foods that are healthy, nutritious, affordable, and available to all? This week’s guest might just have the solution.

Eddy Badrina is the CEO of Eden Green Technology, a vertical farming company that helps the world sustainably grow large amounts of food using less land, water, and energy. With an approach of “Silicon Valley thinking but mainstream America pricing,” their goal is to ensure that everybody everywhere can experience affordable, locally grown food. They are changing the way we farm our food and feed local communities, and Eddy joins me this week to share more about the impact they are creating in their business.

Listen in this week as we’re digging into state-of-the-art greenhouses, sustainable farming, and creating a greater yield with a much smaller footprint. Eddy shares his personal journey into conscious capitalism, the biggest difference between Eden Green and their competitors, and what he sees as the future of sustainable farming and agriculture.

    What You'll Learn

  • One of the probable reasons for the obesity epidemic in America.
  • The difference between exploitative, ethical, and redemptive organizations.
  • How the pandemic heightened awareness of the need to solve the supply chain problem.
  • What grows best in these vertical greenhouses.
  • How local changes can affect a global perspective.
  • The psychological decisions of consumers that drive the demand that Eden Green needs to meet.
  • Some startling statistics behind farming and food miles.

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