Ep #52: The Benefits of Fairtrade Certification with Carlos Urmeneta
Carlos Urmeneta is the Director of Commercial Partnerships at Fairtrade America, the most recognized ethical label in the world. Fairtrade changes the way trade works by prioritizing better prices, decent working conditions, and a fair deal for farmers and workers in the global south. It creates opportunities for these people and Carlos joins me to share more this week.
Show Notes
People often don’t stop to think about where their food comes from or who has handled it. They may think about how it’s grown, but who actually picks it and who is the human behind it? This is where Fairtrade comes in.
Carlos Urmeneta is the Director of Commercial Partnerships at Fairtrade America, the most recognized ethical label in the world. Fairtrade changes the way trade works by prioritizing better prices, decent working conditions, and a fair deal for farmers and workers in the global south. It creates opportunities for these people and Carlos joins me to share more this week.
Hear more about what Fairtrade is, how it works, and Carlos’ journey and connection with Fairtrade. Carlos shares his advice for any companies looking to get started with Fairtrade certification, how to get your produce Fairtrade certified, and how you can make more conscious choices as a consumer.
- How the globalization of ESG standards impacts Fairtrade.
- What Fairtrade is and some of the ingredients included in it.
- The benefits of making the choice to buy Fairtrade and how you can contribute to fairer conditions for farmers.
- The standards Fairtrade looks at.
- How to source ingredients that are Fairtrade.
- Where a company starts when they want to gain certification for their products.
What You'll Learn
Links Mentioned
- Sensiba Center for Sustainability is offering all Rebooting Capitalism listeners a free 30-minute discovery call to help you determine which ESG frameworks, metrics, and goals are right for your organization. They’ll help you connect the dots between ESG risks and opportunities and discuss the impacts ESG has on your organization’s bottom line. Click here or send an email to set up your free discovery call.
- Rebooting Capitalism: Instagram | Twitter
- Connect with me on LinkedIn
- Fair World Project
- Fairtrade America
- Fairtrade’s Supply Chain Risk Map
- Carlos Urmeneta: Email
Disclaimer
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